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eProSoft America
eProSoft America
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Eliminating multiple customer databases can help you gain a single customer view, break down silos and improve data quality. Streamline your customer databases by employing our data and customer management systems to manage and cleanse data from multiple sources.

Our CDM Solutions organize consumer information using integrated scoring and segmentation features so you can have a clear definition of your customer as well as strong processes to manage updates over time.

Some of the many benefits include:

Protecting your consumer data.

Collecting and retrieving data from multiple sources.

Personalizing content experiences through precise audience segmentation and targeting.

Unifying and analyzing all data across devices, systems, and channels into one comprehensive view.

Successfully execute marketing campaigns, optimize conversions and measure ROI.

Leveraging a wide range of 2nd and 3rd party data for reach extension.

Combining our online solution with our vast in-house commercial and digital print and warehousing capabilities.

Consumer Data Acquisition Strategy

Acquiring new customers is a critical component of any growing organization. Without the right tools, knowledge or help, businesses often waste precious resources focusing on the wrong elements.

eProSoft America Inc can optimize your client acquisition strategies by:

Identifying prospective customers matching your business objectives using specialized research, market surveys, psychographic profiles, and analytics tools.

Determining which businesses and consumers make profitable new customers and present the least amount of risk.

Providing an accurate picture of your prospects using our extensive business reports and customized modeling tools.

Consumer Master Data Management

Enhance customer relationships with a single, accurate and trustworthy version of your data.

Our Consumer Data Management practice specializes in advanced solutions that improve how organizations harness their data to compete and grow by:

Protecting your consumer data.

Collecting and retrieving data from multiple sources.

Helping clients evaluate their first-party data strategy by advising on best practices for segment creation.

Data Augmentation & Demographics

eProSoft America Inc's data augmentation capabilities increase the value of your customer data. Our data augmentation and demographics help create a more complete view of each customer leading to more effective marketing campaigns.

Some of the features include:

Genderization Based On First Name.

ZIP Code Demographics.

Geotagging.

Consumer Data Regulatory Compliance

Our Regulatory Strategic Solutions play a quick, effective and efficient approval of pharmaceutical products. We provide a wealth of experience in dealing directly with Regulatory Agencies, requesting Scientific Advice and liaising with Subject Matter Experts and Advisory Committees.

Some of the benefits are:

Pre-Compliance, Verification and Validation and Certification.

End-to-End Risk Management.

Design Quality.

IT Compliance & IT Infrastructure Qualification.

Consumer Data Segmentation & Campaign Management

We found several key success factors in building a CDM solution that is designed with a commercial strategy in mind without being a stand-alone IT project.

Some of the benefits are:

Personalizing content experiences through precise audience segmentation and targeting.

Unifying and analyzing all data.

Leveraging a wide range of 2nd and 3rd party data for reach extension.

Combining our online solution with our vast in-house commercial and digital print and warehousing capabilities.

"CDM is fast becoming a core functionality of customer relationship management (CRM) as well as overall marketing strategies."

"With the rapid growth of data from smartphones and other digital devices, and the rise of the Big Data phenomenon, more pharma and healthcare organizations are looking at how they can use data to improve the effectiveness of their marketing efforts,"

How is eProSoft America Inc's CDM Solution Efficient?

Media Spend Optimization.

Tailored Messaging: A value in using data to create patient archetypes (Demographics, interests and actions of the audience).

More Efficient Marketing.

Track Treatment Trends: Helps provide insights into the relationship between caregivers, influencers and actual patients.

Long-term Engagement.

What are the benefits?

True data management: Offers complete control over own data.

Profile Building: A universal profile-based system to build out a comprehensive view of the consumer.

Data Security: Data security and data integrity.

ROI: Our solution can increase your conversion rate.

An Ecosystem of Solutions: Our data management solutions that are faster, better and cheaper and scalable.

Do you have an interesting project?
Let's talk about that!
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